“...There remains a strong need for the multi-brand [store]: both from the standpoint of a watch company that does not want its own boutiques around the world as its business strategy, and also from the standpoint of customers,” says Greg Simonian, Westime president. With locations in Los Angeles (Beverly Hills and Sunset Blvd.), San Diego/La Jolla, and Miami, watch retailer Westime is the go-to resource for timepiece fans, from in-the-know collectors to those just fascinated with wristwatches. But another secret to its success is its approach to selecting the brands it carries. In short, no one curates such an interesting collection of top watch brands, and no one tells the story of those brands like Westime.
Partner brand Blancpain is a case in point. As a sponsor, and participant, in Lamborghini’s Super Trofeo racing program, Blancpain embodies the idea of sporty luxury and precision. Its iconic Fifty Fathoms dive watch was worn by none other than Jacques Cousteau himself. Find out more HERE.