Running one of the most successful Bentley dealerships in the country (it’s also the largest Bentley-exclusive dealership in the United States) might make someone unapproachable, but Sid Barron is anything but. As general manager of Bentley Atlanta, the Roswell resident matches his clientele tit for tat when it comes to style. Having worked in the auto industry for over 30 years—including a dealership in partnership with Hank Aaron—Barron knows what it takes to fly high. This family man can be found golfing, training for a marathon or riding his motorcycle in his free time.
In three words, I would describe my style as modern, fit and classic.
If I could turn back time I would tell myself to not be so serious.
My profession changed my life.
The best style advice I ever got was to be the best dressed in the room.
If I wasn’t in my current career I would be on wall street.
I want my legacy to be that I was a good person, a great husband and an amazing dad.
The first item of clothing I bought for myself was a new suit.
My style hero is Ralph Lauren.
My three grooming essentials are a beard brush, a toothbrush and anything from L’Occitane.
Miguel Wilson is my go-to for eveningwear.