Italian Watch Brand Panerai to Open in Houston

Italian Watch Brand Panerai to Open in Houston

October 21, 2019 by Caroline Perrott

Known for its rugged luxury sport watches, Italian watch brand Panerai is dropping an anchor in Houston. Its newest location is the 16th boutique in the United States and 91st in the world, and the first concept in America designed by Panerai’s newly minted creative director, Alvaro Magini. The 882-square-foot space recalls the brand’s seafaring origins (the first Panerai watches were designed for the Italian navy, after all) with custom marine blue carpet, and elements of burnished brass, bronze, durmast oak and reeded glass, and its signature oversize dial on display. Collectors come in to view its newest Submersible collection, which debuted in January at the Salon International de la Haute Horlogerie in Geneva, and stay for the unmatched oneon-one shopping experience with the brand’s in-house experts. 5015 Westheimer Road, Ste. A2160, panerai.com

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Italian Watch Brand Panerai to Open in Houston

October 21, 2019 by Caroline Perrott

Known for its rugged luxury sport watches, Italian watch brand Panerai is dropping an anchor in Houston. Its newest location is the 16th boutique in the United States and 91st in the world, and the first concept in America designed by Panerai’s newly minted creative director, Alvaro Magini. The 882-square-foot space recalls the brand’s seafaring origins (the first Panerai watches were designed for the Italian navy, after all) with custom marine blue carpet, and elements of burnished brass, bronze, durmast oak and reeded glass, and its signature oversize dial on display. Collectors come in to view its newest Submersible collection, which debuted in January at the Salon International de la Haute Horlogerie in Geneva, and stay for the unmatched oneon-one shopping experience with the brand’s in-house experts. 5015 Westheimer Road, Ste. A2160, panerai.com

Pam979_Cat_Front_C_1799665(2).jpg