If you like to keep a beat like you keep your time, you might need to rock Hublot’s latest timepiece.
The luxury watchmaker just announced a collaboration with French hit-maker DJ Snake to create a new version of its colorful Big Bang series, fittingly titled the Big Bang DJ Snake.
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Revered around the world for hits including “Lean On,” “Taki Taki” and “Let Me Love You,” DJ Snake has been an ambassador for Hublot since 2018. A man with a lot of personal style, Snake loves being able to put his spin on an accessory.
“To be able to wear—and also offer my fans—a watch which reflects my personality is something that has been very important to me since the start of my partnership with Hublot,” DJ Snake is quoted in a press release. “I am delighted to have been able to combine my inspiration with the expertise of the fantastic watchmakers and technicians at this Swiss brand.”
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According to a post on the producer’s Instagram, the Big Bang DJ Snake has been two years in the making. He wanted to create “something unique and timeless,” and he calls this collaboration “a dream come true.”
The 45mm watch was built with a titanium case and bezel. It’s water resistant for 100m, and boasts a sapphire dial and crystal. The sapphire dial bears an outline of the globe and features blue, purple, yellow and red undertones to make the colorful timepiece.
Only 100 pieces will be made of this limited-edition watch, and it’s set to retail for $26,200.
Born in Paris, DJ Snake has become the most-streamed French artist in the world. He broke onto the U.S. scene with his 2013 hit “Turn Down For What” featuring Lil Jon and has since been nominated for two Grammys.
“DJ Snake turns everything he touches to gold,” Hublot CEO Ricardo Guadalupe states in a press release. “We are thrilled to have been able to channel his outstanding creativity into this new limited edition piece. The result is truly multifaceted, just like DJ Snake's talents.”
See close-ups of the watch below, and learn more about the Big Bang DJ Snake via hublot.com.