Steven Soderbergh Breaks Down his Complex Relationship with Singani

Steven Soderbergh Breaks Down his Complex Relationship with Singani

November 19, 2019 by Ann Wycoff

He’s the force behind Ocean’s Eleven, Traffic, Erin Brockovich, Magic Mike and more, and now director-producer Steven Soderbergh is navigating the bar business with his newfound love, Singani 63, a shimmering spirit made from the Muscat of Alexandria grape that’s grown at a cruel 5,250 feet in the Bolivian Andes. We caught up over Singani 63 cocktails at downtown speakeasy Room 56.

Tell us about Singani 63.
STEVEN SODERBERGH: Ultimately, it’s the story of a surprise divorce. I’d been in a very long-term relationship with vodka that I didn’t anticipate would end. We were both very happy, but quite unexpectedly, I was introduced to singani at a party. This is why you should stay home if you don’t want your life to change. The good news is that I didn’t draw it out or pretend I wanted to stay in the relationship. I came clean immediately and decided singani was my new desert island spirit.

Describe it.
SS: Floral, herbaceous, complex. There’s a peppery quality like agave, notes of elderflower, orange blossom and rose. Its finish is remarkably smooth.

How you prefer it?
SS: On the rocks.

What’s unique about it?
SS: There’s only one place in the world you can source it. And the legacy of this Bolivian spirit goes back almost 500 years.

Its greatest gift?
SS: Spirits are a form of transportation and time travel. That’s what’s fun about them. You taste a spirit from a certain part of the world and you feel somehow that you are there.

Future plans?
SS: Don Lucho, our luxury brand. A triple-distilled, bottle-service, sipping singani. It’s ridiculously good.

Are you hoping for a Casamigos-type fairy-tale ending?
SS:
My goal here is not to get bought out, but to get to a place where it becomes a sustainable business and Singani 63 is accepted and acknowledged as a new base spirit.













Steven Soderbergh Breaks Down his Complex Relationship with Singani

November 19, 2019 by Ann Wycoff

He’s the force behind Ocean’s Eleven, Traffic, Erin Brockovich, Magic Mike and more, and now director-producer Steven Soderbergh is navigating the bar business with his newfound love, Singani 63, a shimmering spirit made from the Muscat of Alexandria grape that’s grown at a cruel 5,250 feet in the Bolivian Andes. We caught up over Singani 63 cocktails at downtown speakeasy Room 56.

Tell us about Singani 63.
STEVEN SODERBERGH: Ultimately, it’s the story of a surprise divorce. I’d been in a very long-term relationship with vodka that I didn’t anticipate would end. We were both very happy, but quite unexpectedly, I was introduced to singani at a party. This is why you should stay home if you don’t want your life to change. The good news is that I didn’t draw it out or pretend I wanted to stay in the relationship. I came clean immediately and decided singani was my new desert island spirit.

Describe it.
SS: Floral, herbaceous, complex. There’s a peppery quality like agave, notes of elderflower, orange blossom and rose. Its finish is remarkably smooth.

How you prefer it?
SS: On the rocks.

What’s unique about it?
SS: There’s only one place in the world you can source it. And the legacy of this Bolivian spirit goes back almost 500 years.

Its greatest gift?
SS: Spirits are a form of transportation and time travel. That’s what’s fun about them. You taste a spirit from a certain part of the world and you feel somehow that you are there.

Future plans?
SS: Don Lucho, our luxury brand. A triple-distilled, bottle-service, sipping singani. It’s ridiculously good.

Are you hoping for a Casamigos-type fairy-tale ending?
SS:
My goal here is not to get bought out, but to get to a place where it becomes a sustainable business and Singani 63 is accepted and acknowledged as a new base spirit.