Perhaps the best photograph featuring a bottle of Moët & Chandon Impérial Brut—and there are many—is a 1971 black-and-white of legendary race car driver Jackie Stewart raising a magnum of the stuff to his lips. Incredibly, he’s using just one hand; such is the thrill of victory. This year, the Champagne house takes a lap of its own, marking the 150th anniversary of the wine, which has been chilling on festive tables since it was first blended. A short list of the bubbly’s fans includes Catherine Deneuve, RogerFederer, Scarlett Johansson and Andy Warhol. Paul Newman’s 40th birthday party in 1965 was practically soaked in the stuff. Watch for special commemorative bottles this winter—just the thing for celebrations of your own.